Finally, strategy must have continuity. It can’t be constantly reinvented.
Change brings opportunities. On the other hand, change can be confusing.
The essence of strategy is choosing what not to do.
Unfortunately, I’m an engineer. I’m always thinking about, what’s the task and how do I get it done? And some of my tasks are pretty broad, and pretty fuzzy, and pretty funky, but that’s the way I think.
Sound strategy starts with having the right goal.
The best CEOs I know are teachers, and at the core of what they teach is strategy.